GOAT is an acronym that stands for Greatest Of All Time. While it has been popularized in the world of sports, it is slowly creeping into other disciplines. Sports fans, including myself, love indulging in conversations where we can confidently proclaim that our favorite athlete is the G.O.AT. …

In India, the concept of brand loyalty is quite fragmented across regions primarily due to the huge dependency on supply chains and retailer distribution channels. In the light of the COVID-19 pandemic disrupting businesses across the globe, it became the need of the hour to reduce this dependency on external…

Toys are representatives of our rich cultural history. Our tradition of toys can be traced back to the Harappan civilisation where remains of toys like small carts, bird-shaped whistles, etc were found. According to a study by ASSOCHAM, Indian toy manufacturers serve less than 20% of the Indian market. Recently…

India’s toy making history goes way back. These traditions can be traced back to the civilizations of Mohenjodaro and Harappa, up to 5000 years ago.

Today, wooden toys are manufactured by traditional artisans throughout India and especially in the north, northeast, centre and south, depending on the availability of raw…

More than 75% of the toys sold in India hail from China. If we take away the made-in-China toys from the market, local manufactures would struggle to meet the ever increasing demand.

Due to the COVID-19 pandemic and an increase in the import duty on toys, supply of Chinese toys has drastically reduced while the demand for toys has skyrocketed.

Indian Toy makers see this as a huge opportunity but due to lack of equipments and the high import duties imposed on machines, they are struggling to make hay while the sun shines.

I was always under the assumption that short-term consumer credit, popularly known as payday loans is a recent concept. Well, it’s apparently not. I started to dig more into the origin of short-term consumer credit and I was surprised to find out that it can be traced way back to…

Pete Jaison

You miss 100% of the shots you don’t take.

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